ICAST: New Fishing Lures and Lines

Tackle intros from the country’s largest industry trade show.

July 15, 2020
Collection of products from ICAST
This week’s ICAST fishing-tackle trade show has launched hundreds of new products for anglers debuting this summer into next year. Here are some of the latest products in the lures and line categories. Chris Woodward

The ICAST fishing tackle trade show, normally held every July in Orlando, opened online this week to showcase all the new tackle and fishing gear debuting this summer through early next year. In this gallery, we have gathered many of the new standout saltwater fishing lures and lines you’ll soon see on store shelves.

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Berkley FluoroShield

Berkley Fluoroshield line
Berkley’s new mono/fluoro line. Courtesy Berkley

Berkley’s new FluoroShield is a fluorocarbon-infused nylon copolymer line that combines the manageability of monofilament with the abrasion resistance of fluorocarbon. Its refractive index resembles that of fluoro, making it less visible to fish. Like mono, FluoroShield possesses nearly neutral buoyancy, making it ideal for fishing a wide variety of artificial baits. Available in pound tests from 4 to 30, FluoroShield comes in 300-yard filler spools ($8.99 to $10.99) and 3,000-yard bulk spools ($49.99 to $74.99).


Z-Man BullZeye Spinnerbait

Z-Man redfish lure
A new Z-Man bait for redfish. Courtesy Z-Man Fishing Products

Designed for inshore and redfish applications, BullZeye Spinnerbait employs a 17-7 stainless LiveWire frame for maximum vibration. Custom size 4 and 4.5 gold-plated Colorado blades ride the coffee-colored wire for minimal wire reflection. A stainless-steel ball bearing swivel maximizes rotation and durability. The wire arm connects to the EyeStrike Swimbait Eye jighead with a quick-clip attachment for quick, convenient jighead changes. The pro-grade EyeStrike jighead features oversized 3D eyes and is armed with a 3/0 heavy-duty VMC hook and extra sharp keeper barbs. Available in 1/8-, 3/16-, and 1/4-ounce weights, the spinnerbait costs $4.99.

PowerPro Depth Hunter Offshore

PowerPro Depth-Hunter line
An offshore metered line from PowerPro. Courtesy PowerPro

Designed for offshore anglers who pay out significant lengths of line when deep-dropping or deploying a trolling spread, Depth Hunter braided line uses a repeating pattern of five colors that change every 100 feet. This braid also features PowerPro’s Enhanced Body Technology and provides a high strength-to-diameter ratio with minimal stretch for sensitivity and hook-setting performance. Available in spools of 1,000, 1,500 and 3,000 yards and in 65-, 80-, and 130-pound test, the line costs $129.99 to $489.99.

FishLab Scrum Popper

Topwater lures from FishLab and Fish Inc.
A big topwater for big fish from FishLab and Fish Inc. Courtesy FishLab

FishLab Tackle has partnered with Fish Inc, big-game bait producers, to release the Scrum Popper for offshore saltwater species. The big-bodied topwater popper creates loads of commotion at the surface. The through-wired plug comes pre-rigged with Owner ST hooks and HD split rings. Available in skippy, natural sardine and pink shiner, the Scrum Popper weighs 2 ounces and measures 5 1/2 inches. It costs $22.99.


Sufix 131 Braid

Sufix G-Core line
A 12-carrier braid with a Gore core from Sufix. Courtesy Sufix

Sufix has launched a 12-carrier HMPE braided line that features a single Gore performance fiber in the center for optimal roundness and reduced internal abrasion. With 13 fibers, Sufix says 131 Braid delivers consistently strong construction with no weak points. Available in 150-yard spools of low-vis green, and in eight strengths from 6- to 80-pound test, the line costs $39.99.

X-Rap Magnum Xplode

Rapala Xplode
The Xplode stands up to the biggest gamefish. Courtesy Rapala

Designed to trigger and withstand the most vicious strikes from the biggest fish, Rapala’s new X-Rap Magnum Xplode features a low-position line-tie that pulls the lure downward when retrieved. That action causes the deep cupped face of the lure to create a surfce explosion with every rod sweep. Available in six colors and two sizes — 5 ¼-inch and 2 3/16 ounces ($19.99), and 6 ¾-inch and 5 ounces ($24.99) — the lure is armed with VMC 6X Tropic Spark Point hooks.

P-Line Topwater High Performance Copolymer

P-Line Topwater line
A specialized copolymer for fishing topwater baits. Courtesy P-Line

P-Line blended specific nylons to increase buoyancy, suppleness and casting distance when developing its Topwater High Performance Copolymer line. Add abrasion resistance and knot strength, and this new line creates a winning combination for topwater fishing. Available in 10- to 25-pound test and in 300-yard spools, it costs $10.99 to $12.99.


Savage Gear Pulse Tail Ballyhoo

Savage Gear ballyhoo lures
Savage Gear’s ballyhoo artificial features lifelike tail action. Courtesy Savage Gear

Savage Gear’s new ballyhoo bait is driven by the company’s patented Pulse Tail design and features a built-in rattle and photoprint details. The line-through design and heavy-duty hook help ensure a strong hookset. The bait also comes with a tail cavity for an additional rattle or scent. Pulse Tail Ballyhoo come in four colors and measure 6 inches long; each weighs ¾ ounces and features a slow sink rate. They cost $11.99.

Seaguar Inshore

Seaguar inshore leader
A fluoro leader that specializes in inshore applications. Courtesy Seaguar

Made from custom Seaguar resins, Inshore fluorocarbon leader offers the expected abrasion resistance as well as impact and knot strength. It’s also faster sinking and significantly less visible underwater than mono. “I really appreciate some of the ‘little things’ about Inshore,” says Louisiana captain Mike Frenette. “Inshore is smooth and supple –—it is easy to manage and ties strong, compact knots that pass smoothly through the line guides on my rods.” Available in pound-tests from 12 to 80 and in spools of 100 yards, the leader costs $15.99 to $58.99.

Yo-Zuri 3D Inshore TopKnock Pencil 130

Yo-Zuri pencil bait
Larger pencil bait tackles bigger nearshore and inshore fish. Courtesy Yo-Zuri

Yo-Zuri has added the 3D Inshore TopKnock Pencil 130 to its 3D Inshore family of lures for 2021. This larger version of the popular Pencil 100 evolved from customer requests for targeting trophy snook, striped bass, tarpon, bull reds, gator trout and trevally. The color line-up combines Yo-Zuri’s patented 3D Prism finish and new internal painted finishes. The one-knock cadence calls fish in from long distances, and its placement in the rear of the bait allows long, accurate casts. The 1-ounce, 5-inch Pencil 130 comes in 14 colors and costs $9.99.


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