Meet or beat deadlines. We like to work with writers we can count on. Also working on deadline gives us time to make any adjustments necessary.
Include quality photos when you can. Not only do they help sell your package, but we pay for images in addition to payment for manuscripts. See our separate photo guidelines.
Quote the experts. When possible, interviewing one or more professionals (skippers, mates, tournament experts, industry/manufacturer insiders or the like gives a subject great credibility. Also, wherever appropriate, contact fishery managers/biologists regarding status of species/fisheries. (Often they can provide tables, graphs, charts, etc. to help illustrate a topic.)
Balance information with readability. Anecdotes can impart information while lending human interest. These are safest in third person but there are times when first-person narrative, if not overdone, is useful. Avoid talking down to our informed readership, but also avoid sounding ponderous or using $10 words when 5-cents' worth says it clearly.
Include sidebars; we like 2 to 3 topical sidebars, usually with a photo or illustration where possible. (see recent issues for examples of these sidebars) With any feature that has to do with a destination, include information on travel, lodging, charters/guides etc. We also like to see a seasonal availability chart for species (a hand sketch is acceptable): See recent issues for examples of required format. If a feature has to do with a genre of product, include a sidebar listing manufacturers.