CAPE COD, MA — Just in time for The Discovery Channel’s Shark Week — once again featuring Massachusetts’ own Dr. Greg Skomal — the Atlantic White Shark Conservancy (AWSC) is proud to unveil Sharktivity, a new shark sighting iOS app.
Sharktivity comes about from the generosity of two socially responsible businesses, Everglades Boats and Amelia Rose Designs. The app, launching July 1, is free to the public and although currently only available on Apple products, plans are in the works for an Android app as well.
The Sharktivity app can be used for tracking shark sightings and shark activity. Additionally, users can report their own shark sightings, allowing the community to become “citizen scientists” and provide valuable data for researchers who are trying to better understand the animals and their habits. And with the summer season now in full swing on Cape Cod, Sharktivity’s ability for the general public to both get and give alerts on shark activity near bathing beaches will be extremely valuable.
“The Atlantic White Shark Conservancy is strongly committed to public safety and we work closely with Federal, State, and Town officials on educational materials and safety tips for beachgoers. This app will be yet another tool to raise awareness and provide the public with information on white shark activity across the East Coast.” explained Cynthia Wigren, executive director of the Atlantic White Shark Conservancy.