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February 27, 2006

Pursuit Wins 2006 Innovation Award For Drummond Island Sportfish

Pursuit Boats was honored for innovative achievement by the National Marine Manufacturers Association...

FT. PIERCE, February 27, 2006 - Pursuit Boats was honored for innovative achievement by the National Marine Manufacturers Association (NMMA) and Boating Writers International (BWI) at the 65th Miami International Boat Show.  Pursuit received a 2006 Innovation Award in the Fishing Boat Category for the design of its new 3480 Drummond Island Sportfish, featuring the trademarked Angler's Edge? island bait prep station.

Pursuit was recognized along with three other Innovation Award winners at the annual Miami Media Breakfast on February 16, held at the Miami Beach Convention Center.  The Innovation Awards, organized by NMMA and judged by BWI, recognize products that offer innovation, benefit to the marine industry and/or consumers, practicality and cost-effectiveness.  This year's competition attracted a record 75 entries.  Pursuit's win was in the Fishing Boat Category. 

Pursuit's Angler's Edge? bait prep station features a unique center island design, new to the boating industry.  The Angler's Edge? makes creative use of space to offer unprecedented amenities, storage capacity and accessibility in a compact, well-designed space.  Features include:  an aerated 40-gallon live baitwell; a side-mounted, stainless steel under-counter refrigerator; fresh and saltwater hand-held sprayers; a fish prep area with Corian® cutting board; a built-in cooler with removable bait tray; a tackle storage cabinet with a leader, spool and tackle drawer; a stainless steel sink; and a fold-down aft-facing seat. 

"It is obviously designed by people that have been building fishing boats for a long time and are thoroughly familiar with the sport," said judging panel member Bill Pike, senior editor of Power & Motoryacht. 

Karl Boehler, the design manager at Pursuit who is responsible for the impressive bait prep station, adds, "I thought the concept was a new and fresh approach for a sport fishing boat.  After we designed and developed it, we realized it was a truly unique and functional idea that would make any fisherman smile."

Pursuit employees shared in the festivities with a breakfast celebration on February 22 at Pursuit's Fort Pierce, Florida manufacturing facility, where they were congratulated by Leon Slikkers, founder of Pursuit, and chairman of S2 Yachts who said "We at Pursuit are very excited about winning this award.  Everyone here takes a lot of pride in the product, its design, the quality we build in and the excitement of pleasing our customers".

Pursuit Boats is a division of Holland, Michigan-based S2 Yachts, Inc.  For more than half a century, three generations of this family-owned business have set an unsurpassed standard of quality in marine design and manufacturing.  From their modern production facility in Ft. Pierce, the Slikkers family continues to build distinctive fishing boats in Offshore, Center Console, and Denali configurations, in thirteen models from twenty-five to thirty-four feet.