Penn Fishing Tackle has developed a new drag material, a drag so revolutionary they've trademarked it "Dura-Drag?." Penn Dura-Drag? will dramatically improve the performance of Penn International® Reels, as well as significantly extend the life span of an International® drag. Say goodbye to hesitations and jerky drags; the new Penn Dura-Drag? has raised the bar once again for performance, reliability and durability. Developed in a joint effort between Penn engineers and a leading American auto manufacturer supplier, Penn Dura-Drag? is based on the same material used in the transmissions of high-performance racing cars. This material has been awarded QS-9000 compliancy, among the highest of quality standards in the automotive industry. Dura-Drag? is tough and durable, holds up under frequent and heavy use, and withstands the high levels of heat generated during prolonged big-game battles.
Scientific tests prove that the new Penn Dura-Drag? performance is unsurpassed. In the laboratory, the new Dura-Drag? sustained its original drag settings after 100 hours of drag "burn-time," while competitors' materials dropped by more than 35 percent. Compare the charts, and you'll see that Penn Dura-Drag? is the most consistent and long-lasting drag material on the market.
In terms of performance and smoothness, both light-tackle and big-game anglers will greatly appreciate the lack of an initial surge in drag pressure, common in other drag materials. Smoother start-ups and more consistent drag pressures translate into fewer pulled hooks. Broken lines due to jerky drags are a thing of the past, at least for anglers fishing the new Penn Dura-Drag?.
Dura-Drag? contains a special phenolic bonding agent that prevents premature breakdown of the material while also providing a water barrier. Dura-Drag? is then pretreated with a special formula developed by Penn engineers through extensive testing and research. This formula improves the drag performance, provides a barrier to prevent water damage, and gives the drag a silky-smooth feel from initial start-up right through the entire drag range. The combination of new drag material and special formula gives anglers the toughest, smoothest, longest-lasting drag ever developed.
"Whether I'm fishing a tournament or a charter, I rely on the performance
of my drags. I've been fishing the new drags [Penn Dura-Drag?] for several months with seven tournaments and a steady charter schedule. The drags have stayed perfectly smooth and consistent from one day to the next. Penn has hit a home run."
- Ray Rosher, tournament angler and captain of the Get Lit and charter- boat Miss Britt