Hogy Lure Company, maker of soft baits and rigging systems, introduces its new Swim Bait and Soft-Circle hooks, all featuring stainless-steel twist-on bait holders and extra-strong hooks. Hogy tapered the weighted Swim Bait Hook (10/0, 3/8-ounce) to promote a subsurface walk-the-dog action with soft baits to 14 inches. The hook comes in regular or red finish and in an unweighted version. The Soft-Circle Hook (6/0 to 8/0) also comes with Hogy's twist-on screw-lock holder; with minimal metal inside the soft bait, the screw lock allows maximum action. Prices range from $4.95 to $6.95 per pack of two to four. Call 508-444-8764, or visit www.hogylures.com.