I've been editor of Sport Fishing magazine since 2001, but I've been a female angler all my life. In those many years, I have seen the industry and its angling public evolve to enfold more women, children and families. I've heard the watchdogs warn that fishing must broaden its appeal or face the imminent fade typical of traditional hook-and-bullet sports.
As a result, I've really noticed the proliferation of pink.
Pink rods, pink reels, pink shirts, pink tackle bags, pink hats, pink gloves. Yes, many of these products are produced by women-owned businesses and many also benefit breast cancer research - a vital cause that I must imagine all women gladly support. And pink is a color associated with breast-cancer charities. But must we have nothing but pink?
Personally, I avoid pink most of the time. It's not that I dislike the color; I do occasionally wear it. But I'm not the kind of woman who likes to make visual statements. Pink, especially in a fishing setting, says, "Hey, I'm FEMALE!!!"
I know some of you men and women disagree with me; many women like making statements. But I don't doubt that some of you feel the way I do. Give us green, blue, red, yellow; give us fancy thread wraps and custom painted blanks; give us iridescence. Yes, some of those colors and effects already exist in marketed products. But I know of none designed specifically for and marketed directly to women.
Unless you're a female who has fished many years, you're probably not keenly aware of how differently women fish compared with men. Those differences are based on our center of gravity, our arm strength, even our attitudes.
The author makes an unintended "non-pink" statement: Blue shirt, green shorts, gold rod and reel, redfish.
In the meantime, please post freely on our forums by clicking here to comment on pink! I will also post future updates on the survey and on Tammy's blogs regarding pink on our Female Anglers Forum.